WatchGuard has always offered a market leading partner program that delivered valuable benefits to its partners and channel. To adapt to the changing market conditions and to develop our partners further are introducing a number of changes to the WatchGuard Secure Partner Program to achieve the following:

• Offer higher margins - through deal registration and special bids
• Provide no cost evaluations - to shorten sales cycles and improve technology differentiation
• Introduce professional sales training – to improve sales qualification and closing techniques

These key benefits will be delivered through the following new components of the WSPP

1. Front end discounts to replace back end rebates – this delivers immediate benefit at time of sale and improves cash flow and competitiveness
2. Restrict higher product lines to WSPP’s – protecting the investment made in achieving and maintaining certifications
3. Deal Registration – offer additional discounts on higher value deals and multi box sales
4. Try Before You Buy - allowing customers to evaluate products at no cost to shorten sales cycles and improve technology differentiation
5. Professional Sales Training